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CHAPTER ONE
CHAPTER TWO Integrated Marketing Communication
CHAPTER THREE Regulating Financial Information
CHAPTER FOUR
CHAPTER FIVE Professional Bodies and Ethical Standards
APPENDIX |
By Yushau A. Shuaib BIBLIOGRAPHY
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CONTRIBUTIONS AND REVIEWSThe author acknowledges the contributions of the following who through tutorials, discussions and reviews enhanced the editorial and professional output of the book.
*Adedayo Festus, Columnist, Nigerian Tribune Newspaper *Ali, Alhaji Bashir, Head of Mass-Communications Department, Bayero University, Kano *Bala Muhammad, Office of the Vice President, Federal republic of Nigeria *Camilus Eboh, Former Abuja Bureau chief, Guardian Newspaper *Carol Friends, Past President IPR, London *Clive Turner, former General Manager, Public Affairs Texaco UK *Christopher Joll, Deputy Chairman, GCI Financial *Di Burton, International School of Public Relations, London *Effik, Mr. Victor, Former Member Editorial Board, Today Newspapers and Abuja Newsday *Haruna Penni, Register Association of Nigerian Author (ANA) Abuja Chapter *Ian Wright, President Institute of Public Relations, London *Jimoh Ibrahim, Executive secretary African Centre of Policy Studies *Michael Blend, International School of Public Relations, London *Muhammad, Alhaji Sabo, Former President Nigerian Institute of Public relations NIPR *Okereke, Mr. Mike, President, Federation of African Public Relations Association and Chairman BEEC *Oyetubo, Mr. Fatai, Lecturer, Economic Department, University of Abuja *Pastor Tope Banson, former Abuja Bureau Chief, Sketch Newspaper *Peter Walker, Executive Chairman, PIELLE Consulting *Professor Geff Lancaster of University of Lincolnshire and Humberside. * Usman Kawuyo and Etukudo who served with me as corps members |
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